How we use design to promote social programs.

Catholic Educational Association of the Philippines
JEEPGY Program

Branding & Strategy, Video


For CEAP’s 75th anniversary, we rebranded their JEEPGY initiative. JEEPGY represents the six pillar programs of CEAP that are run across all its member schools: Justice & Peace, Ecological Integrity, Engaged Citizenship, Poverty Alleviation, Gender Equality & Youth Empowerment.

For their branding, we worked on a language that would work cohesively, for the JEEPGY program as a whole, and separately for each of the individual pillars. 


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